here guys little bit about Gary:
"Vaynerchuk immigrated to the U.S. in 1978, and moved with his family to Edison, New Jersey. After graduating from Mount Ida College in Newton, MA, he transformed his father's Springfield, Union County, New Jersey liquor store into a retail wine store named Wine Library, and in 2006 started the video blog Wine Library TV, a daily internet webcast on the subject of wine. In August 2011, Vaynerchuk announced he would be stepping away from his daily wine video series to focus his attention on VaynerMedia, the social media brand consulting agency he co-founded in the Spring of 2009. Vaynerchuk describes social media as a cocktail party, where brands must be a part of conversations that people have. In June 2016 Gary Vaynerchuk started his partnership with a sports agency to create VaynerSports to add his social media and digital agency zest to sports athletes career and future."