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Open House as marketing tool
Some realtors believe in open house to use as a marketing tool while other realtors feel it is a waste of time. Home sellers normally will take the real estate agent's recommendation. If the home seller's home is full of clutter, maybe an open house is not the best idea. However, open house does provide exposure to home buyers and other agents. Attached is an article I wrote on the importance of having an open house for home sellers



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